General Data Protection Regulations for Websites
When does the GDPR take effect?
The GDPR will be put into action on the 25th May of 2018, if these regulations are not put into effect and data from your site is breached your company could face hefty fines.
GDPR stands for general data protection regulations. This means that any information that is being used by your site, be it from Google analytics, email forms or any other data collection service, needs to comply with the General Data Protection Regulations.
What we can provide
This should state what data is being collected, who can view the data, where the data is stored, email alerts and signups, how we are keeping the data secure, what your rights are and disclosure of information.
This is standard on many websites and forms
now and is an additional safety feature but now a must-have when protecting
your website and customer data.
Email Campaign Management
This is a way of being able to create, schedule and manage emails and email campaigns, as well as keeping track of who is opening and engaging with your content. A secure database and an unsubscribe feature for those who no longer wish to receive email marketing from you, is key to keep in line with the new general data protection guidelines and avoid penalties.
Opt-in Email Marketing
This is to ensure that anyone visiting your site is asked permission to opt for any email marketing or other services you may offer. It is important that this is obvious to visitors as it is part of the new regulations. We can provide our services to screen your site for anything that may require an opt-in option to be available; this needs to be agreed to by the visitor and not as an opt-out option.